Wednesday 11 July, 2007

Outbound Pizza

How many times has a take-out joint called you and offered to take an order? None has ever asked us. On the other hand, food service is supposed to be among the worst paying professions around. Those delivery boys need every order and tip they can get. Yet they don’t try.

Why not? Why doesn’t the neighbourhood grocer pay a courtesy call when you move into your new home? Or the dubbawala, when you take a new office? Why don’t desperately poor people market their services? Beats me. Something ‘wrong’ with our national character?

Do we find selling dishonourable? Otherwise why do we look down on BTL so? The leaflet is the last thing the customer sees before he parts with his money.

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