Friday 31 August, 2007

Worth no more than…

We were talking to an HR executive recently, and came across something quite horrifying. The conversation went like this:

“How did you find Mr X, who I had recommended for the loyalty manager’s post?”

“Oh, he wasn’t any good. Incidentally, another chap from your office turned up on his own, Mr Y. He was ok, but he wanted Rs 12 lakh (1.2 hundred thousand). We reckoned that he was worth Rs 10 lakh, at most.”

“Who did you take ultimately?”

“Mr Z. He has 15 years’ experience, and came for 18 lakhs.”

We couldn’t believe our ears. How can you have salaries as different as Rs 10 lakh and Rs 18 lakh for the same position! One expects a range of ± 10%, but +80%! The profiles and responsibilities have to be very different for that to make sense. Were they?

Because if they weren’t, it tells you a good deal about how companies value CRM and evaluate CRM managers.

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